Tap Into the Loyalty That Pet Owners Already Have for You
Pet owners who find a groomer or vet they trust do not shop around. They come back on schedule, they spend consistently, and they recommend you to every other pet owner they know. A loyalty program makes that relationship visible, rewards the regulars, and gives you a direct line to reach clients between appointments.
One of the Strongest Loyalty Profiles of Any Niche
Groomers see clients every 4 to 8 weeks like clockwork. Vet clients come in for annual wellness visits, vaccinations, and unplanned sick visits throughout the year. Both produce predictable, recurring spend from clients who are emotionally invested in getting great care. That combination is nearly ideal for a loyalty program.
Referrals are unusually strong here. Pet owners talk about their vets and groomers constantly with other pet owners. A referral program captures that word of mouth and turns it into a measurable, rewarded behavior.
Visit-Based Rewards That Match the Grooming Schedule
Each stamp card has one reward that unlocks when the card completes. You choose whether that reward is a physical service your staff delivers (like a free groom or bath), bonus points auto-credited to a loyalty card, or both at the same time. After the reward is collected, the card resets and the client starts building again.
You can run multiple stamp cards at the same time. A separate card for add-on services like nail trims or teeth brushing alongside a main grooming card gives clients multiple reasons to stay engaged every visit.
6 Grooms, One Free
Six stamps, one per appointment. When the card completes, the client shows a reward QR, staff scan it and deliver the free groom, and the card resets. Completes in roughly 6 to 12 months for a typical grooming client. Simple enough to explain at pickup.
5 Add-Ons, One Free
Run this as a second card specifically for add-on services like nail trims, teeth brushing, or ear cleaning. Clients who add these services on top of a regular groom collect a stamp on both cards at the same time.
Free Groom Plus Bonus Points
Award both a free groom and bonus points when the card completes. Points are auto-credited to the loyalty card the moment the stamp card finishes. No staff action needed for the points; staff only need to scan for the physical reward.
How Stamps Are Added at Checkout
When a client picks up their pet, they show their QR code from their phone. Staff tap Scan in the PerkHit staff view, scan the code, and add the stamp. The whole process takes about 5 seconds and fits naturally into the checkout conversation. No app to download; the client's card lives in their browser and works on any phone.
Spend-Based for Clinics with Variable Service Costs
Vet services range from a $30 nail trim to a $400 dental cleaning. A points card rewards clients based on what they actually spend rather than just visit count. You set the points-per-dollar rate and add rewards at different thresholds. Clients can redeem any reward they have enough points for, or keep accumulating toward a bigger one.
A points card also activates the referral system. Referrals credit bonus points to a loyalty card, so you need at least one active loyalty card in your program for referrals to work. Even a simple one-reward loyalty card is enough to unlock it.
Example Vet Clinic Points Setup
Running Both Programs Together
Stamp cards reward visit frequency. Points cards reward total spend. A grooming client who visits 6 times a year for a $65 groom earns a stamp each visit on their grooming card and 65 points on their loyalty card from the same appointment.
Membership tiers can be layered on top. Your highest-spend vet clients can unlock a tier that gives them exclusive vouchers or access to discounted services others can't see.
An active loyalty card also unlocks the referral program, which is especially valuable in pet care since word of mouth between pet owners is one of the most trusted forms of recommendation.
Every Tier Level Multiplies the Points Customers Earn
Membership tiers transform your loyalty card from simple point accumulation into a status-driven program. As a customer builds up points over time, the system automatically advances them to the next level. Each tier carries a points multiplier, so customers at higher levels earn more points on every purchase, on top of the exclusive benefits that come with their tier.
Lifetime points: 150 pts
Free nail trim or ear cleaning add-on
Lifetime points: 500 pts
Free bath and dry or add-on grooming service of choice
Lifetime points: 1500 pts
Free full grooming session for any standard-sized pet
Lifetime points: 4000 pts
Monthly free grooming plus complimentary bandana or bow on every visit
Lifetime points, not current balance
Tiers are based on lifetime points earned, meaning the total accumulated since day one. Redeeming rewards never drops a customer's tier. A customer who has earned 2,000 lifetime points holds their Silver tier even if they've redeemed most of their balance.
Automatic advancement
The system evaluates every customer's tier after each transaction and assigns them to the highest tier they qualify for automatically. The customer receives an email notification when they move up. No buttons to press, no forms to fill out, it just happens.
Custom tier names
You can rename all four tiers to anything you want in the partner dashboard. Some options that work well for this type of business: Bronze / Silver / Gold / Platinum, Regular / Member / VIP / Premier, or Guest / Loyal / Elite / Inner Circle. The name members see is the display name, fully customizable and translatable.
Setting it up in the dashboard
Go to the Tiers section in your partner sidebar under Campaigns. Click Create New Tier and fill out four tabs: Details, Qualification, Benefits, and Appearance. Set the lifetime points threshold, the multiplier, and the benefits for each level. Bronze is the default tier, all new members start here automatically.
Concrete Reward Ideas for Your Stamp Cards, Points Tiers, and Vouchers
These are reward types that work well for pet groomers & vet clinics. Use them as a starting point for your stamp card completion rewards, your points tier unlocks, and your voucher discounts. The best rewards are things your customers were already going to buy or experience, so they feel like a genuine bonus rather than a consolation prize.
No App Download. No Account Creation. They Scan and the Card Is There.
Most loyalty programs ask customers to download an app, create an account, and remember a password. Most customers don't. PerkHit works entirely in the browser. The card opens instantly when the QR is scanned, and it is always accessible from the browser history or a saved link on the home screen.
Customer Scans the QR
A QR stand on your counter, a table card, a sticker on your register, or a sign on the door. The customer points their phone camera at the code. No app needed. The camera opens it directly in the browser and the loyalty card appears immediately.
Their Card Is Ready Instantly
The card shows their stamp progress, points balance, active vouchers, and referral link in one screen. First-time visitors get a brand new card. Returning customers see exactly where they left off. Nothing to log into.
Staff Scans When the Owner Picks Up Their Pet
When the owner arrives to pick up their pet after grooming or a vet visit, they show their card QR at the counter before or after paying. Staff tap Scan in the PerkHit staff view and scan it. Stamp added, points credited. Pet owners are usually happy at pickup, making it a natural moment for the scan.
What the Customer Sees in Their Wallet
- Stamp card progress, stamps collected and remaining
- Points balance and what the next reward tier unlocks
- Any active vouchers with their expiration dates
- Their personal referral link to share with friends
- Their QR code for staff to scan on the next visit
Why No-App Matters for Your Business
Most loyalty programs have low adoption because downloading an app stops the majority of customers before they start. A browser-based card removes every barrier. The customer who scanned once already has their card in their browser history and can add it to their home screen with one tap.
Place the QR on receipts, packaging, business cards, or the back of a menu. Every surface that carries the code is a passive enrollment point that adds members without any extra effort from you.
Exactly What Staff Do in Each Situation
These are the four most common situations your staff will encounter. Each has a specific flow. Once staff run through each one two or three times, they become automatic.
New Customer, First Scan
A new customer scans the QR at the front counter or near the pickup area with their phone camera. The card opens in their browser instantly. No download, no form, no account. Their first stamp or points credit comes from the scan at the end of this same visit. Staff do not need to do anything for enrollment.
Regular Visit, Adding a Stamp or Points
The customer opens their card in the browser and shows the QR on their screen when the owner arrives to pick up their pet. Staff tap Scan in the PerkHit staff view on their phone or tablet, point the camera at the customer's screen, and scan. The screen confirms stamp added or points credited in under five seconds.
Customer Has a Voucher to Redeem
The customer opens their wallet and shows the voucher QR. Staff tap Scan in the PerkHit staff view and scan the voucher QR. The screen shows the voucher details and confirms it is validated. The discount or free item is applied before completing the transaction.
Completed Card or Points Reward Ready
When a stamp card is complete, the card shows a reward QR instead of a stamp grid. When a points tier is reached, it shows a redemption option. Staff scan the card QR normally. The screen shows the reward ready to apply, such as a free grooming session or a free nail trim and bath. Staff confirm it, the reward applies, and the card resets automatically.
Ready to Set Up Your Pet Care Program?
PerkHit is invite-only and designed for independent local businesses. If you'd like to learn more or get started, reach out directly.