Make Your Pizza Shop the One They Call Every Friday Night Without Thinking Twice
Pizza is one of the most repeat-purchased foods in any household. Friday night pizza, game day orders, birthday parties, school nights when nobody wants to cook. When a family or group finds a pizza shop they like, they order from the same place on autopilot. A loyalty program locks in that autopilot behavior, puts your shop ahead of delivery apps and chain coupons, and gives you a direct line to reach customers on the exact days they are deciding where to order.
Weekly Orders Build a 10-Stamp Card in Ten Weeks. Game Day Orders Can Fill One in a Month.
A family that orders pizza every Friday completes a 10-stamp card in ten weeks. A group that orders for every game day or weekly get-together fills it in half that. Points cards run alongside stamp cards and reward the $45 game day order with three times the points of a $15 personal pizza. Both programs run simultaneously so every order earns on both.
Email campaigns give you a direct line to your member list any time. Before a slow period, when something new arrives, or when you want to bring back customers who havent been in recently. No ad spend, no algorithm. A message from you to customers who already know your business.
One Visit, One Stamp. Resets Automatically When the Reward Is Collected.
Each stamp card has one reward that unlocks at completion. You choose the reward, a free item, a discount, bonus points auto-credited to a loyalty card, or a combination. After the reward is collected the card resets automatically and the next cycle begins. No app required, no account creation. The card lives in the browser on any phone.
You can run multiple stamp card programs simultaneously. A 6-stamp quick-cycle card and a 10-stamp reward card can both be active at the same time, each earning independently on every visit.
10 Orders, Free Large Pizza or $15 Off
One stamp per order, pickup or delivery. At once a week this fills in ten weeks. At twice a week, five. A free large pizza or a flat dollar amount off any order is the kind of reward families genuinely look forward to. Set the physical reward to your most popular large pizza or a dollar amount that works with your margins.
6 Orders, Free Garlic Bread or 2-Liter Soda
A shorter card with a smaller reward that arrives faster. Six orders at once a week fills in six weeks. Free garlic bread or a free 2-liter are low cost and feel like a genuine bonus rather than a bribe. Works well for customers who want to see the reward cycle turn over regularly.
10 Orders, Free Large Pizza Plus 100 Bonus Points
Award the free pizza and auto-credit 100 bonus points at card completion. The customer gets the reward now and a strong head start toward their first points tier. Works best when a points card is running simultaneously.
How Staff Add Stamps
The customer shows the QR code from their loyalty card on their phone. Staff tap Scan in the { config('default.app_name') } staff view, scan the code, and the stamp is added in a few seconds. A QR stand on the counter lets new customers join by scanning and opening their card. No app to download, no form to fill out. The card is ready to use immediately.
Weekly Orders Build a 10-Stamp Card in Ten Weeks. Game Day Orders Can Fill One in a Month.
A family that orders pizza every Friday completes a 10-stamp card in ten weeks. A group that orders for every game day or weekly get-together fills it in half that. Points cards run alongside stamp cards and reward the $45 game day order with three times the points of a $15 personal pizza. Both programs run simultaneously so every order earns on both.
An active points card also activates the referral program. When a customer with a loyalty card refers someone new, both earn bonus points automatically on the new customer's first transaction.
Example Points Setup
Running Stamp Cards and Points Cards Together
Both programs run simultaneously on every transaction. A customer earns a stamp on the stamp card and accumulates points on the loyalty card from the same visit. Stamp cards reward the frequency of showing up. Points cards reward the size of the purchase.
A solo personal pizza order earns around 12-15 points. A game day order for six with sides and drinks earns 45-60. Points reward the bigger spenders proportionally. Tier levels can unlock free delivery on every order, priority on busy Friday nights, or a standing birthday discount that activates automatically each year.
Every Tier Level Multiplies the Points Customers Earn
Membership tiers transform your loyalty card from simple point accumulation into a status-driven program. As a customer builds up points over time, the system automatically advances them to the next level. Each tier carries a points multiplier, so customers at higher levels earn more points on every purchase, on top of the exclusive benefits that come with their tier.
Lifetime points: 75 pts
Free side order or drink upgrade on next order
Lifetime points: 250 pts
Free medium pizza or $15 credit on any order
Lifetime points: 700 pts
Free large pizza with toppings or $25 credit
Lifetime points: 2000 pts
Weekly free pizza night plus first access to new menu items
Lifetime points, not current balance
Tiers are based on lifetime points earned, meaning the total accumulated since day one. Redeeming rewards never drops a customer's tier. A customer who has earned 2,000 lifetime points holds their Silver tier even if they've redeemed most of their balance.
Automatic advancement
The system evaluates every customer's tier after each transaction and assigns them to the highest tier they qualify for automatically. The customer receives an email notification when they move up. No buttons to press, no forms to fill out, it just happens.
Custom tier names
You can rename all four tiers to anything you want in the partner dashboard. Some options that work well for this type of business: Bronze / Silver / Gold / Platinum, Regular / Fan / VIP / Inner Circle, or Guest / Member / Loyal / Legend. The name members see is the display name, fully customizable and translatable.
Setting it up in the dashboard
Go to the Tiers section in your partner sidebar under Campaigns. Click Create New Tier and fill out four tabs: Details, Qualification, Benefits, and Appearance. Set the lifetime points threshold, the multiplier, and the benefits for each level. Bronze is the default tier, all new members start here automatically.
Date-Controlled Offers with Targeting, Usage Caps, and Automatic Delivery
Vouchers are separate from stamp cards and points cards. You set the discount, the validity window, who can use them, and a per-member or total redemption cap. Members find them in their digital wallet automatically, or you send codes by email campaign. Staff validate at the point of sale with a scan.
Vouchers can stack alongside an active stamp card transaction. A customer scans for a stamp, the staff also scans the voucher if one applies. Both are recorded on the same visit.
Thursday Night Order Incentive
Thursday is when many households start thinking about Friday plans. A voucher valid only on Thursday and Friday evenings, free garlic bread, a free 2-liter, or a small percentage off, sent on Thursday afternoon reaches customers right at the decision moment. Cap it so it feels limited and time-sensitive.
New Customer Welcome
A First Order Only discount for every new member automatically. Someone who just scanned your QR from a delivery bag insert, a counter sign, or a friends referral link sees a free item or a discount on their first order. One use, ongoing, no setup required after initial creation.
Party or Group Order Deal
Send to Card Members before major event weekends, Super Bowl, playoff games, graduation season. A voucher for a discount on orders over a minimum spend makes your shop the obvious call for group orders. Caps protect you from over-redemption. A 2-week validity window gives people time to plan.
Win-Back for Lapsed Customers
Inactive Members who havent ordered in a while. A short email mentioning a new specialty pizza or a returning seasonal topping, with a small voucher and a 2-week deadline. People who have lapsed usually just drifted, a specific, timely reason to come back is enough.
Send to Your Member List Any Time. No Ad Spend, No Algorithm.
From your partner dashboard you write the email, pick a segment, and send. Every email includes an unsubscribe link automatically. You can send to All Members, Card Members (active stamp or points card holders), or Inactive Members (customers who havent transacted recently). Vouchers can be attached to any campaign.
Short, specific, and timed to when your customers are making decisions works best. A well-timed two-paragraph email to a member list converts better than a social media post seen by a fraction of your followers.
New Pizza or Seasonal Item Launch
When a new specialty pizza hits the menu or a seasonal topping returns, send Card Members a first-look email. One paragraph. What it is, how long it is available. Attach a voucher for the first week if you want to drive volume early. Your regulars will come in before the end of the week.
Thursday Night Pre-Weekend Push
Send Thursday afternoon to your full member list with a slow-period or weekend voucher. Short, direct, with a clear offer. Customers deciding between your shop and a delivery app that night will pick you. Include the voucher code or attach it directly to the email.
Win-Back: Something New or Returning
Inactive Members who havent ordered in a while. Use {name} in the subject line. Mention one specific thing that is new, back, or different since their last order. A small voucher with a 2-week deadline. Write it like a heads-up, not a promotion.
Your Regulars Are Already Recommending You. A Referral Link Makes It Trackable and Rewarding.
Pizza recommendations happen in group chats and at the office constantly. Someone asks where to order for the team lunch or the Friday gathering and your regular answers. A referral link makes that recommendation trackable. The referrer earns 100 points when the new customer places their first order. The new customer earns 50 points on that same order.
The referral program requires an active loyalty card to function. A customer with a stamp card only does not have access to referrals. Once a loyalty (points) card is active, the referral link appears automatically in their wallet. This gives customers another reason to have both programs active simultaneously.
Stamp Card Only vs. Full Loyalty Card
Stamp card only: Earns stamps toward a physical reward. No referral link. No points balance. Good for customers who want simplicity.
Full loyalty card (points + stamp): Earns points on every dollar spent, unlocks referral link, earns stamps simultaneously. Referral bonus points auto-credit to the loyalty card when a referred friend transacts for the first time.
Example Referral Setup
Display the referral QR alongside the loyalty program sign at your counter or table. Mention the referral bonus to your most enthusiastic regulars. The recommendation is already happening in conversations, the link makes it trackable and rewarding for everyone involved.
Concrete Reward Ideas for Your Stamp Cards, Points Tiers, and Vouchers
These are reward types that work well for pizza shops. Use them as a starting point for your stamp card completion rewards, your points tier unlocks, and your voucher discounts. The best rewards are things your customers were already going to buy, so they feel like a genuine bonus rather than a consolation prize.
No App Download. No Account Creation. They Scan and the Card Is There.
Most loyalty programs ask customers to download an app, create an account, and remember a password. Most customers don't. PerkHit works entirely in the browser. The card opens instantly when the QR is scanned, and it is always accessible from the browser history or a saved link on the home screen.
Customer Scans the QR
A QR stand on your counter, a table card, a sticker on your register, or a sign on the door. The customer points their phone camera at the code. No app needed. The camera opens it directly in the browser and the loyalty card appears immediately.
Their Card Is Ready Instantly
The card shows their stamp progress, points balance, active vouchers, and referral link in one screen. First-time visitors get a brand new card. Returning customers see exactly where they left off. Nothing to log into.
Cashier Scans After Ringing Up the Order
After the customer pays for their order, in-store or at pickup, they show their card QR. Staff tap Scan in the PerkHit staff view and scan it. Stamp added, points credited. For delivery orders, the scan can happen at payment confirmation when the order is placed.
What the Customer Sees in Their Wallet
- Stamp card progress, stamps collected and remaining
- Points balance and what the next reward tier unlocks
- Any active vouchers with their expiration dates
- Their personal referral link to share with friends
- Their QR code for staff to scan on the next visit
Why No-App Matters for Your Business
Most loyalty programs have low adoption because downloading an app stops the majority of customers before they start. A browser-based card removes every barrier. The customer who scanned once already has their card in their browser history and can add it to their home screen with one tap.
Place the QR on receipts, packaging, business cards, or the back of a menu. Every surface that carries the code is a passive enrollment point that adds members without any extra effort from you.
Exactly What Staff Do in Each Situation
These are the four most common situations your staff will encounter. Each has a specific flow. Once staff run through each one two or three times, they become automatic.
New Customer, First Scan
A new customer scans the QR at the counter or on the pickup window with their phone camera. The card opens in their browser instantly. No download, no form, no account. Their first stamp or points credit comes from the scan at the end of this same visit. Staff do not need to do anything for enrollment.
Regular Visit, Adding a Stamp or Points
The customer opens their card in the browser and shows the QR on their screen when the customer pays or picks up their order. Staff tap Scan in the PerkHit staff view on their phone or tablet, point the camera at the customer's screen, and scan. The screen confirms stamp added or points credited in under five seconds.
Customer Has a Voucher to Redeem
The customer opens their wallet and shows the voucher QR. Staff tap Scan in the PerkHit staff view and scan the voucher QR. The screen shows the voucher details and confirms it is validated. The discount or free item is applied before completing the transaction.
Completed Card or Points Reward Ready
When a stamp card is complete, the card shows a reward QR instead of a stamp grid. When a points tier is reached, it shows a redemption option. Staff scan the card QR normally. The screen shows the reward ready to apply, such as a free pizza, a free order of wings, or store credit. Staff confirm it, the reward applies, and the card resets automatically.
Ready to Set Up Your Pizza Shops Loyalty Program?
PerkHit is invite-only and built for independent local businesses. Reach out directly to learn more or get started.